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Published by Catherine - 07th August 2025
The Alliance of Independent Representatives (AIR) – a 501(c)6 trade organization – has new members from the Association of Directors Agents (ADA). John Spary of JSA, and Scott Pugnetti of Equals MGMT, both based in London, have joined AIR, linking across the Pond shared core values, best practices and industry support.
AIR President Ann Asprodites, owner of Asprodites Reps, says “We've long valued the friendships and perspectives from John and Scott and their input has helped further the expansion of AIR. Including UK and European members gives a fresh perspective, and we can grow and evolve as the industry changes.”
Published by Catherine - 01st August 2025
Collaboration in the advertising industry is essential, but the relationship between brands, agencies, and production companies appears disconnected. Despite depending on each other to create campaigns, no one seems aligned on what they need to do, especially heading into 2025.
Ross MacRae, founder of Agency Source explains why success in 2025 demands honesty, transparency, and accountability from brands, agencies, and production companies alike.
Full Article - What Brands, Agencies & Production Companies Need from Each Other in 2025
Published by Catherine - 18th July 2025
Carolyn Hill, Executive Content Agent at Carolyn Reps tells us why she loves Agency Source.
"Agency Source is an invaluable tool to track people moves at Agencies and internal teams at Brands.
It's not enough to rely on online tools like LinkedIn alone. I need Agency Source to track who works where and what they are working on.
My daily business development tasks depend on the research gathered by the Pros at Agency Source."